Privacy policy

This Privacy Policy describes how SunVersa ("SunVersa", "we", "us", or "our") collects, uses, and discloses your personal information when you visit our website at sunversa.com (the "Site"), use our services, make a purchase, or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By accessing, browsing, or using any part of the Services, including merely visiting the Site, you agree to the collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue the use of our Services immediately.

By using our website, you (the visitor) agree to allow third parties to process your IP address to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie which gets automatically removed when you close your browser). We do this to ensure the selected currency remains consistent when browsing our website so that the prices can convert to your local currency.

Compliance with Laws

We are committed to complying with all applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 ("GDPR") for users in the European Economic Area ("EEA"), the UK General Data Protection Regulation ("UK GDPR") for users in the United Kingdom, the California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA") for users in California, the Lei Geral de Proteção de Dados ("LGPD") in Brazil, and the Personal Information Protection and Electronic Documents Act ("PIPEDA") in Canada.

Legal Bases for Processing

We process your personal information based on the following legal grounds:

Performance of a Contract: To perform a contract with you or to take steps at your request prior to entering into a contract.
Compliance with Legal Obligations: To comply with legal obligations.
Legitimate Interests: For our legitimate interests, such as improving our Services, marketing, fraud prevention, and ensuring network and information security.
Consent: With your consent, where required by law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. When we make material changes to this Privacy Policy, we will notify you by email (if you have provided one) or by posting a notice on our Site prior to the effective date of the changes. We will post the revised Privacy Policy on the Site, update the "Effective Date," and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use the information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies, relates to, describes, or can be associated with you. This includes "personal data" as defined under GDPR and "personal information" as defined under CCPA.

Information You Provide Directly
- Account and Registration Information: Name, email, phone number, shipping address, billing address, and any other information you provide when creating an account or placing an order.
- Payment Information: Payment card details are safely collected by our third-party payment processors to process your payments. We do not store this information directly.
- Communication Records: When you contact customer support, we collect your name, email, phone number, and the contents of your communication. We may also record these conversations for training and service improvement.
- User-Generated Content: If you engage with features such as product reviews, virtual try-ons, or interactive tools, we collect relevant data (e.g., face or hand geometry from try-on features).
Sensitive Personal Information

We may collect certain sensitive personal information, such as payment card details and login credentials. We use and disclose sensitive personal information only as necessary to perform the Services or provide the goods reasonably expected by an average consumer.
Information We Collect Automatically through Cookies and Similar Technologies
- Usage Data: Information about your interactions with our Site (e.g., pages visited, products viewed, purchase history, and cart activity).
- Device and Network Information: Details about your device, such as browser type, operating system, IP address, and information about your network connection.
- Cookies and Tracking Technologies: We use cookies, pixel tags, and similar technologies to provide personalized content, monitor shopping behavior, and improve our Services.
Information We Receive from Third Parties

We may also collect information about you from third parties, including vendors and service providers who collect data on our behalf. These include:
- Companies Supporting Our Site and Services: Partners like Shopify that help us operate and maintain our Site and Services.
- Payment Processors: Our third-party payment providers collect payment information (e.g., bank account details, credit or debit card information, and billing address) to process your payments, fulfill your orders, and provide you with the requested products or services.
- Advertising Partners: Platforms like Google Analytics and Meta Ads that collect information to deliver personalized advertisements.
- Marketing Partners: Data about your demographics, interests, and behavior provided by marketing and data partners to help us tailor our communication and services.

Any information we receive from third parties will be handled in accordance with this Privacy Policy. However, we are not responsible for the accuracy or completeness of the information these third parties provide or for their policies and practices.

How We Use Your Personal Information

We use your personal information to provide you with the Services and to fulfill our contract with you. This includes processing payments, fulfilling orders, managing your account, and ensuring smooth transactions from purchase to delivery. Here’s how we use your data in more detail:

Providing Products and Services
- Processing Transactions: We use your personal information to fulfill your orders, handle returns, process payments, and ensure smooth transactions. This includes creating and managing your account, arranging shipping, facilitating returns or exchanges, and sending notifications related to purchases or other transactions.
Customer Communication
- Communicating with You: We use your personal information to provide you with customer support, respond to your inquiries, and improve our Services. This is in our legitimate interests to be responsive to you and maintain our business relationship.
Personalization and Marketing
- Marketing and Advertising: We use your personal information for marketing and promotional purposes, such as sending marketing communications by email, text message, or postal mail, and showing you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. Where required by law, we will obtain your consent before sending you marketing communications.
Analytics and Performance Assessment
- Improving Our Services: We use your information to monitor and assess the performance of our Services, including website usage, marketing campaigns, and overall service effectiveness.
Security and Fraud Prevention
- Protecting Our Services and Users: We collect and use your information to detect, prevent, and investigate possible fraudulent, illegal, or malicious activity. If you believe your account has been compromised, contact us immediately at support@sunversa.com.
Compliance and Legal Obligations
- Legal Compliance: We process your information to comply with applicable laws, regulations, and legal obligations. This includes ensuring our business practices align with legal standards and enforcing our Terms of Service when necessary.

Automated Decision-Making and Profiling

We may engage in profiling and automated decision-making to personalize your experience and for marketing purposes. This includes using algorithms to recommend products or services and to display personalized advertisements. Under GDPR, you have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you. If you wish to object, please contact us using the contact details provided below.

Cookies and Similar Technologies

Like many websites, we use cookies and similar tracking technologies on our Site. Cookies are small data files placed on your device that often include an anonymous unique identifier. We use cookies to:

Enhance our Site and Services (e.g., to remember your actions and preferences).
Run analytics and better understand user interaction with the Services.
Provide personalized content and advertising.

We may also permit third parties, such as service providers and advertising partners, to use cookies on our Site to better tailor services, products, and advertising on our Site and across other websites.

Your Choices Regarding Cookies

Most browsers automatically accept cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. For more information about cookies and how to disable them, visit www.allaboutcookies.org. Please note that removing or blocking cookies can impact your user experience and some features may no longer be available.

For specific information about the cookies we use related to powering our store with Shopify, see Shopify's Cookie Policy.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

Service Providers
- We share personal information with vendors and third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping services.
Business and Marketing Partners
- We collaborate with business and marketing partners, such as Shopify, to provide services and personalized advertising through third-party platforms. Our business and marketing partners will use your information according to their own privacy policies.
User-Directed Sharing
- We disclose your information when you request or authorize it, such as through social media widgets or login integrations. We also share information as necessary to ship products or fulfill specific requests you have made.
Affiliates and Corporate Group
- We share personal information with affiliates or other entities within our corporate group for legitimate business purposes and operational efficiency.
Business Transactions and Legal Compliance
- We may disclose your personal information in connection with a business transaction (e.g., merger, acquisition, sale, or bankruptcy).
- To comply with legal obligations (e.g., responding to subpoenas, court orders, or legal processes).
- To enforce our terms of service or protect our rights, the safety of users, or the integrity of our Services.

Summary of Personal Information Disclosures

In the past 12 months, we have disclosed the following categories of personal information for the purposes outlined above:

Identifiers (e.g., contact details, order and account info)
Commercial Information (e.g., products purchased, shopping data)
Internet or Other Similar Network Activity (e.g., usage data)

Categories of Recipients:

Vendors and service providers who perform services on our behalf.
Business and marketing partners.
Affiliates within our corporate group.

We do not sell your personal information for monetary consideration. However, under certain laws, "sale" is defined broadly to include any exchange of personal information for valuable consideration. We may "sell" or "share" (as defined under applicable laws) personal information with third parties for targeted advertising purposes.

Your Rights Regarding "Sale" and "Sharing" of Personal Information

You have the right to opt out of the sale or sharing of your personal information for targeted advertising purposes. To exercise this right, please contact us at support@sunversa.com.

Please note that if you visit our Site with the Global Privacy Control ("GPC") opt-out preference signal enabled, we will automatically treat this as a request to opt out of the "sale" or "sharing" of information for the device and browser that you use to visit the Site.

User-Generated Content

The Services may allow you to post product reviews and other forms of user-generated content ("UGC"). Any UGC you submit to public areas of the Services will become publicly accessible to anyone. By posting content, you acknowledge that the information will no longer be private.

We do not control who may view or access the content you choose to make public and cannot guarantee that third parties will respect your privacy or safeguard the information. We disclaim responsibility for the privacy or security of any publicly available information, as well as the accuracy, use, or misuse of any content you share or receive from others.

Third-Party Websites and Links

Our Site may contain links to websites or other online platforms operated by third parties. These third-party websites have their own privacy policies, which we encourage you to read carefully. We are not responsible for the privacy practices, security, accuracy, completeness, or reliability of any information found on these platforms. Our inclusion of such links does not imply endorsement of the content, owners, or operators, unless explicitly stated on the Services.

Children’s Data

Our Services are not intended to be used by children under the age of 16, and we do not knowingly collect any personal information from children. If you are the parent or guardian of a child under 16 who has provided us with their personal information, please contact us at support@sunversa.com to request deletion.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "sell" or "share" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. These measures include implementing technical, administrative, and physical safeguards such as encryption, access controls, and secure servers. Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee absolute security.

In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us. If you suspect any security incident or unauthorized access to your account, please notify us immediately at support@sunversa.com.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Retention periods depend on:

The nature of your interaction with our Site and Services.
Legal or regulatory obligations.
The necessity to resolve disputes or enforce agreements.

Once your data is no longer needed, we will securely delete or anonymize it.

Your Rights and Choices

Depending on your location and applicable laws, you may have some or all of the following rights in relation to your personal information:

Right to Access / Know
- Request access to the personal information we hold about you, including details relating to how we use and share your information.
Right to Delete
- Request that we delete personal information we maintain about you, subject to certain exceptions.
Right to Correct
- Request that we correct inaccurate personal information we maintain about you.
Right to Data Portability
- Receive a copy of the personal information we hold about you in a structured, commonly used, and machine-readable format, and request that we transfer it to a third party.
Right to Opt-Out of Sale or Sharing or Targeted Advertising
- Direct us not to "sell" or "share" your personal information or to opt out of the processing of your personal information for targeted advertising.
Right to Limit Use and Disclosure of Sensitive Personal Information
- Direct us to limit our use and disclosure of sensitive personal information to only what is necessary to perform the Services or provide the goods reasonably expected by an average consumer.
Right to Restrict Processing
- Ask us to stop or restrict our processing of personal information under certain circumstances.
Right to Object
- Object to our processing of your personal information where we are relying on legitimate interests.
Right to Withdraw Consent
- Where we rely on consent to process your personal information, withdraw this consent at any time.
Right to Appeal
- If we decline to process your request, you have the right to appeal our decision by contacting us using the contact details provided below.

Exercising Your Rights

You may exercise any of these rights by contacting us at support@sunversa.com. We may need to verify your identity before processing your request, which may require additional information from you.

We will not discriminate against you for exercising any of these rights.

Managing Communication Preferences

We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails or by contacting us at support@sunversa.com. If you opt out, we may still send you non-promotional emails, such as those about your account or orders you have made.

Financial Incentives

We may offer discounts or other benefits in exchange for marketing permissions (e.g., subscribing to our emails). The value of your data corresponds to the value of the offer. Participation is voluntary, and you can opt into these incentives by subscribing to our emails or participating in promotions. You can opt out at any time by following the unsubscribe link in our emails or by contacting us at support@sunversa.com.

International Data Transfers

Your personal information may be transferred, stored, and processed outside of your home country, including in the United States. Additionally, it may be handled by our staff, partners, and third-party service providers operating in these regions.

For transfers of personal data outside of the European Economic Area ("EEA"), the United Kingdom ("UK"), or other regions with comprehensive data protection laws, we rely on legally recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses ("SCCs") or equivalent agreements approved by relevant authorities. When transferring data to countries without an adequacy decision, we ensure appropriate safeguards (e.g., encryption, access controls) are in place to protect your information in accordance with applicable data protection laws.

International Privacy Rights

We comply with applicable data privacy laws, including:

The General Data Protection Regulation ("GDPR") for customers in the EEA, UK, and Switzerland.
The California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA") for customers in California.
The Lei Geral de Proteção de Dados ("LGPD") in Brazil.
The Personal Information Protection and Electronic Documents Act ("PIPEDA") in Canada.

Customers in these regions have the right to access, correct, delete, or restrict the use of their personal data. If your data is transferred outside your region, we ensure appropriate safeguards are in place.

Automated Decision-Making and Profiling

As mentioned above, we may use automated decision-making and profiling to personalize your experience and for targeted advertising. Under certain laws, you have the right not to be subject to a decision based solely on automated processing. If you wish to object, please contact us using the contact details provided below.

Monitoring and Enforcement

We regularly review our compliance with this Privacy Policy and applicable data protection laws. We also have internal policies and procedures to ensure that your personal information is protected.

Dispute Resolution

If you have any complaints about how we process your personal information, please contact us at support@sunversa.com. We will work with you to resolve your complaint. If you are not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority.

Accessibility

We are committed to ensuring that our Privacy Policy is accessible to individuals with disabilities. If you require the Privacy Policy in an alternative format, please contact us at support@sunversa.com.

Contact Us

If you have any questions about this Privacy Policy or your data, please contact us:

Email: support@sunversa.com
Phone: +972522523190

For the purpose of applicable data protection laws, SunVersa is the data controller of your personal information. If you have any questions or concerns about how we handle your personal information, you may contact our Data Protection Officer ("DPO") at support@sunversa.com